We transformbusinesses
Our own capital. A generational vision.
An investment and transformation group. We invest where we know how to operate and back partners and investors who want to grow in Spain.
Where others see companies, we see what they could become.
We don’t buy to watch from the sidelines. We step in, put things in order and build value that lasts.
What we do
Three ways to work with IRIA.
Proprietary investment
With our own capital
We buy underused businesses and assets and transform them from within, with no forced exit timeline.
- Businesses with room for operational improvement
- Brands with a strong product but no strategy
- Assets that need a new purpose
Co-investment
For partners and investors
We invite like-minded partners to invest alongside us in specific projects. Our capital always goes into the same deal as theirs.
- One project, one structure, no management fees
- Full information before you decide
- Hands-on management from start to finish
Strategic advisory
For companies and investors
We help international companies and investors enter Spain, and Spanish ventures take the next step — drawing on real experience running businesses.
- Feasibility studies and business plans
- Location, structure and launch
- Turnarounds for businesses that fail to take off
Sectors
We invest where we know how to operate.
Four sectors where we run or advise businesses.
Restaurants
Dining concepts we understand from the kitchen to the P&L.
We look for · a distinct identity, a strong location and a team that can grow.
Hotels and hospitality
Small hotels with character, where food and place are part of the product.
We look for · distinctive buildings in cities with strong tourism demand.
Consumer brands
Drinks, wine and gourmet products of proven quality that need strategy and distribution.
We look for · brands with a great product and room to grow in Spain and abroad.
Building rehabilitation
We restore buildings with history and give them a new use and new value.
We look for · underused properties in good locations.
Track record
What’s already under way.
Destination restaurant
Castilian cooking with almost 50 years of history, now being refurbished and repositioned. IRIA’s proving ground.
Turnaround of a restaurant in Seville
Reorganisation of a restaurant that wasn’t taking off: turned around a month after opening, now run by new partners.
Residential rehabilitation in Castile
A six-apartment building undergoing a complete transformation.
Own brands
Matraz Gin, a premium gin, and GEC España (Guarda el Corcho), a curated selection of wines and champagnes.
Principles
Our principles
Judgement
We decide with data and street sense. We say no far more often than we say yes.
Operations
We don’t watch from the outside. We get into the kitchen, the numbers and the team.
Permanence
Our own capital and no rush to exit. We build for decades, not quarters.
How we work
From opportunity to value.
- 01
Sourcing
We identify businesses and assets with untapped potential.
- 02
Acquisition
We buy with financial and operational discipline — and only when the numbers work.
- 03
Transformation
We go inside: team, processes, brand and product.
- 04
Hold or exit
We hold to generate cash flow, or sell at the right moment.
Founder
Adolfo de Lózar
Founder of IRIA
He runs his own businesses in hospitality, consumer brands, real estate and renewable energy, and advises investors on launching and turning around businesses in Spain.
He founded IRIA to invest its own capital alongside like-minded partners, staying hands-on in every project.
Where we are
Local roots. Global outlook.
What IRIA is
Clarity above all.
Own capital
IRIA is a holding company that invests its own capital. It is not an investment fund and does not raise capital from the public.
Selective co-investment
On specific projects, IRIA invests alongside a few partners who know the deal first-hand — always in the same deal as them.
No financial offering
IRIA does not provide regulated financial services. Nothing on this website constitutes an offer or an investment recommendation.
Contact
Let’s talk.
We look for good opportunities — and, above all, the people behind them.
I want to co-invest
Learn about projects open to partners.
I want to enter Spain
Advisory for companies and investors coming from abroad.
I have an opportunity
A business or asset that fits IRIA.